Business News: In view of the International Women’s Day, People’s Bank organized a special commemorative ceremony at the People’s Bank headquarters branch with the participation of Mr. Sujeewa Rajapakse – Chairman, People’s Bank, Mr.M.A.Bonniface Silva- Acting CEO/GM, Members of the Corporate and Executive Management.
Professor Arosha S Adikaram from Department of Human Resource Management, University of Colombo presented as the chief guest at the event and addressed the gathering on “Importance of women role in the Society”.
During the event, Vanitha Vasana account opening and granting a loan to two customers were demonstrated at the main stage using People’s Wiz digital platform. Also 10, Vanitha Vasana customer appreciation was held by admiring their trust on People’s Bank and Vanitha Vasana Account. Participants were also encouraged to open People’s Wiz accounts in line with the banks digitization drive.
Specially produced short film targeting the International Women’s Day 2020 was aired on the digital screen at the event which highlights the interest of women & their aspirations in modern society. This short film is already available in people’s bank social media platforms including bank official Face Book Page. Within very short period this video was able to mark 1Mn views with large customer engagement.
As a result of People’s Bank partnership with Rakuten Viber, specially designed exclusive Vanitha Vasana Stiker pack was released during the ceremony. Official Sticker pack download was done by People’s Bank Chairman, Sujeewa Rajapakse with the assistant of Mr.Mohomed Rilwan, Rakuten Viber Sri Lankan Representative.
In parallel to this event, the International Women’s Day was celebrated at all the branches of People’s Bank island-wide. Bank had made arrangement to live stream this ceremony through its Official Face Book Page.