Business News: National Savings Bank (NSB) has launched a unique Creating Social Value (CSV) campaign on 8th February 2020 at the historic Attangalla Raja Maha Viharaya ushering in a new chapter to NSB’s quest to add value to the society under the auspices of its new Chairperson, Mrs. Keshila Jayawardene.
Reinforcing the current trend to raise awareness about environment sustainability and addressing the rise of Global Warming, NSB has embarked upon a drive to increase reforestation and reduce the emission of greenhouse gases. NSB kicked off this mega event by planting a Mango Sapling in the premises of the Attanagalla Raja Maha Viharaya and proceeded to distribute a variety of fruit bearing plant saplings to the devotees as well as the crowds in attendance, free of charge.
In addition, NSB in collaboration with HelpAge Sri Lanka, has conducted a Free Health Camp and a Free Vision Testing and Spectacle Donation campaign focused on the elderly as well as the low-income segments of the area. More than 450 spectacle prescriptions were completed as well as a substantial number of patients were treated at the Free Health Camp.
In keeping with its theme of “ The Closest Bank is Our Bank”, NSB has also commenced its unique “Town Storming” program where 11 teams consisting of staff of the NSB Head Office and NSB branches around Attanagalla visited residences in and around the area spearheaded in person by Mrs. Keshila Jayawardene, the Chairperson of NSB, creating awareness on common financial issues faced by the people and the means to alleviate them.
To cap it off, a programme focused especially on the senior citizens and pensioners has also been initiated under the name, “Suwabara Aruthbara Wishrama Diviyak”. Under this programme, NSB has hosted senior citizens of the area to a leisurely evening complete with seminars addressing the salient issues regarding their financial sustainability, thereby raising awareness amongst senior citizens to ensure an enjoyable retired life.
It is the objective of NSB to become the beacon light in Creating Social Value by way of unique and effective projects that add value to the society from the grass root level upward and give back to the society what was gained from it, a shining example for others.