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Nike turns to digital sales during China shutdown

International News from World: Sportswear firm Nike has seen online sales rise by more than 30% in China as it rides out its coronavirus store shutdowns. The US firm has shut the majority of its stores globally but says 80% have now reopened in China.

“We expect the next several weeks to be a challenging period,” said Nike chief executive John Donahoe, talking about the US and Europe. He hopes Nike can use the lessons learned in China to navigate its Western market shutdowns.

“Consumers are back in the stores,” Mr Donahoe said of Nike’s Chinese outlets. “They are often wearing facemasks, but they’re back in the store”.