The journey back to the height of hippie Hollywood by Quentin Tarantino is preparing for his big screen debut. “Once Upon a Time in Hollywood,” a drama that pays homage to Tinseltown’s golden age, looks at an opening weekend ranging from $28 million to $30 million when, according to early monitoring, it hits cinemas on July 26. Because of the star-studded cast including Leonardo DiCaprio and Brad Pitt, a $30 million beginning would be on the weaker hand, but some estimates demonstrate the film could earn up to $50 million in its opening weekend.
Sony, the “Once Upon a Time in Hollywood” studio, shelled out a heavy manufacturing fee of $90 million, a figure that does not include worldwide marketing expenses. Tarantino’s films don’t always generate enormous opening weekend figures (his largest launch to date is “Django Unchained” with $38 million), but they tend to have a longer life as word of mouth catches up in cinemas. Currently, the Oscar-winning “Django Unchained” is the largest box office success of the director to date, earning $162 million in North America and $262 million abroad. His latest film, “The Hateful Eight” in 2015, bowed down with $15 million when it opened nationwide and hit the domestic box office with $54 million. Internationally, the western thriller was a larger hit, generating $101 million.
In “Once Upon a Time in Hollywood,” DiCaprio and Pitt star as a washed-up television actor and his stunt double and majordomo who struggle to discover their place in an evolving Hollywood. Margot Robbie depicts their neighbor next door, Sharon Tate, the up-and-coming actress killed by Charles Manson and his supporters. Al Pacino, Dakota Fanning, Kurt Russell, Lena Dunham, and the late Luke Perry are also included in the A-list cast.
The film debuted at this year’s Cannes Film Festival to rave reviews, where it received a standing ovation of six minutes. “Once Upon a Time in Hollywood” is the inaugural studio film by Tarantino, as well as the first film not related to Harvey Weinstein. “Once Upon a Time in Hollywood” is the only national opening movie that weekend, although it will have to compete with the second “The Lion King” outing, Disney’s live-action remake that is expected to attract audiences of all ages.
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