Business News Update: Ceylon Biscuits Limited (CBL), the market leader and manufacturer of the well-loved Munchee Biscuits was awarded the ‘Asia Marketing Company of the Year 2019’ for the second consecutive year at the Asia Marketing Excellence Awards ceremony held in Taipei, China – Taiwan recently.
The awards were organized by the Asia Marketing Federation (AMF), the foremost governing body for marketing in Asia.
CBL as an organization has made a significant impact through this achievement. The awards were presented in recognition and honor of companies that strive to go beyond boundaries and be in the forefront of evolving marketing trends. Each participant country follows a rigorous evaluation and selection process to select a national winner and the process is conducted by a country-specific, national marketing association.
CBL also clinched multiple awards at the recently held annual SLIM National Sales Congress Awards 2019 (NASCO). This year the organization showcased its sales and marketing prowess by proudly winning seven awards: a Gold, three Silver, and three Bronze.
Janmesh Paul Antony General Manager Marketing CBL Munchee, accepting the award on behalf of CBL team commented, “We are extremely elated to receive this award and it is a true testament to the dedication and commitment of our workforce and the strength of our business practices in the markets we operate. At CBL we constantly strive to improve our processes through innovation and technology.”