Business News from Sri Lanka: The Sri Lanka Export Development Board (EDB) is implementing a domestic program to feed 2,000 fresh entrepreneurs to become regional exporters between 2017 and 2022.
The primary goal of this program is to encourage national firms to invest in export sectors to attain the 2022 general export target of US$ 28 billion.
The EDB has therefore launched an integrated product and market development program for prospective export SMEs, already enrolled with the “2000 New Exporters Development Program” to be established as exporters in 2017-2022.
EDB has aided the exhibition and promotion of its goods at the 13th edition of the International Health Care Exhibition (Ayurveda Expo)–2019, conducted at BMICH from 26 to 28 July 2019, by a group of 10 SMEs registered with the “2000 New Exporters Development Program” and involved in the healthcare (Ayurveda) industry.
Sri Lanka’s National Chamber of Commerce and the Ministry of Health, Nutrition & Indigenous Medicine jointly organized the exhibition. The SMEs that took part in the case gave positive feedback on their involvement. They believed that the event created a platform for them to obtain new company connections in order to attract prospective customers and industry experts and sell their products during a 03-day case that lasted.
They recorded revenues in the region of Rs. 0.5 million. And 15,000 tourists attended this 03-day event. They also said the event was a success and thanked EDB for the chance to engage in this local case to become an Export Champion under the 2000 New Exporters Development Programme.